Why Every Business in WA Needs a Custom Website Package in 2025
When Kerry from Wild Heart Therapy got in touch, she didn’t have a website. No online presence at all. Just a strong reputation built through word-of-mouth and a deep sense of purpose behind her work.
She knew her services were helping people, but without a website, she wasn’t being found by anyone outside her existing network. People were searching for counselling in her area, and she wasn’t showing up. Not because she wasn’t good at what she does, but because she wasn’t visible.
We built her very first site together. One that was calm, warm, and clear, just like her sessions. We designed it to reflect the experience of working with her and made sure it was fully optimised for search so people could actually find it. Since launching, her website traffic has taken off, and she’s receiving consistent feedback from new clients that the site feels like an extension of her practice.
That’s the difference a custom-built website can make. It connects your business with the people who are already looking for what you offer.
What WA small businesses actually need from their websites
Having worked with businesses all over Western Australia, we’ve noticed the same key features make the biggest difference when it comes to website performance and user experience:
SEO that works so your business shows up when people search for your services.
Mobile optimisation so your site looks and functions properly on phones and tablets.
Clear lead capture so potential clients can easily get in touch.
Simple, intuitive navigation that helps people find what they’re looking for.
Copywriting that sounds like you and speaks directly to your audience.
These aren’t nice-to-haves. They’re the foundation of a website that brings in consistent leads and helps your business grow.
Why 2025 is the time to invest in a custom site?
More people are searching online before making decisions, and expectations around user experience are higher than ever. If your website doesn’t load quickly, isn’t easy to navigate, or feels disconnected from your brand, most visitors will click away before they’ve even read your first paragraph.
A custom website helps you meet those expectations while staying true to your business. It’s designed to reflect your values, attract the right clients, and support your goals, not just now, but as your business evolves.
What’s included in a Climb Collaborative website package?
Our custom website packages for small businesses are designed to take the pressure off. No overwhelm. No confusing tech. Just a clear, collaborative process and a site that feels like a natural extension of your business.
Here’s what you’ll get:
A custom design that suits your brand and speaks to your audience.
SEO setup to help you get found on Google.
Mobile optimisation across all devices.
Strategic, human-first copywriting that connects.
Clear lead capture tools to drive enquiries.
Ongoing support to make sure you feel confident after launch.
Whether you’re starting from scratch like Kerry or looking to upgrade something that no longer fits, we’ll work with you to create a site that feels aligned, professional, and ready to grow with you.
Ready to take your business online properly?
Explore our website packages and let’s build something that works.
About the Author
Ashleigh is a website and marketing expert with a double degree in Journalism and Marketing and over 10 years of experience designing websites. She has built and worked on over 400 websites and is constantly upskilling in SEO, UX, and AI to stay ahead of the game. When she’s not creating high-performing websites, she’s juggling life as a business owner, twin mum, and coffee enthusiast.
